Description
Discover this magnificent original 1895 stone lithograph by the legendary Jules Cheret, father of modern poster art and pioneer of the Art Nouveau movement. This exceptional Kola Marque tonic aperitif poster represents a watershed moment in Belle Époque advertising design and French commercial lithography.
Cheret’s iconic composition captures the quintessential Art Nouveau aesthetic: an elegantly rendered woman in a vibrant red-striped gown strikes a dynamic pose, raising a hammer in a triumphant gesture. The figure embodies the invigorating promise of Kola Marque—a tonique et apéritif formulated to stimulate both forces physiques et intellectuelles (physical and intellectual forces). The poster’s French text explicitly promises enhanced vigor and mental acuity, positioning this beverage as essential to café and restaurant culture throughout Belle Époque France.
Printed by the prestigious Chaix printing house in Paris, this original stone lithograph measures 16″ x 23.5″ with full borders intact. The poster has been professionally acid-free conservation mounted and linen-backed to museum archival standards. The piece is in very good condition, consistent with its 125+ years of age; minor corner repairs in the white border area are documented and do not diminish the artistic impact. This is an authentic original lithograph—not a reproduction—backed by Certificate of Authenticity.
Jules Cheret’s work commands premium collector status; his revolutionary mastery of chromolithography elevated poster art to fine-art legitimacy. This Kola Marque poster exemplifies his genius for combining commercial messaging with aesthetic elegance. Whether you’re collecting French Art Nouveau, pursuing Belle Époque ephemera, or seeking investment-grade vintage advertising art, this Cheret masterpiece represents museum-quality craftsmanship from the golden age of lithographic design.
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