Description
Santo Stefano d’Aveto – Mario Puppo Italian Ski Poster, ENIT
A bold, graphic composition by Mario Puppo featuring a stylized female skier dominating the foreground, rendered in strong geometric forms and a crisp palette of red, blue, and white. The figure’s elongated stance and simplified features convey energy and optimism, set against a sweeping alpine landscape with skiers and lift lines receding into the distance.
Created to promote tourism in the Ligurian mountain resort of Santo Stefano d’Aveto, this original lithographic poster was issued by ENIT and printed in Genoa. Puppo’s postwar ski imagery is recognized for its clarity and modernist sensibility, making this a compelling example of mid-century Italian travel design.
SEO Text
Original Santo Stefano d’Aveto ski poster by Mario Puppo, produced for ENIT to promote Italian winter tourism. This vintage lithograph features a striking female skier in a modernist style, with bold colors and a clean alpine setting.
Italian ski posters from the mid-20th century are highly regarded for their graphic strength and decorative appeal. Puppo’s work stands out within this category, combining tourism promotion with refined design, making it desirable for collectors of skiing, travel, and European poster art.
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