Description
Own a watershed moment in modern design with this original 1935 A.M. Cassandre L’Intransigeant vintage poster, widely regarded among original vintage posters as the work that elevated commercial art to fine art. Adolphe Jean Marie Mouron Cassandre (1901-1968), the French master of Art Deco advertising, defined interwar Paris with iconic commissions for Dubonnet, Normandie, Nord Express, and Etoile du Nord. His philosophy was radical for its time: a poster must stop passersby who are not looking for it and communicate instantly without effort.
Created for the ambitious Paris evening newspaper L’Intransigeant, this 1935 Draeger Freres impression measures approximately 39.5 x 24.25 inches and distills journalism into pure geometry. A shouting newsboy in profile is abstracted into bold planes of grey, black, and cream, with radiating sound lines projecting urgency. The stark typography proclaims LE PLUS FORT TIRAGE DES JOURNAUX DU SOIR and L’INTRANSIGEANT with 1935 set in white on black, a minimalist black-cream palette that remains strikingly modern.
Offered among our authenticated vintage posters for sale, this example represents the golden age of French lithography. Professionally conserved on archival linen with deacidified backing, it’s graded B+/A- with vivid silkscreen color and only light expert restoration at the folds and margins. As a certified vintage poster, it retains crisp detail true to Cassandre’s original stones, ready for framing and museum-level display.
Perfect for collectors, architects, designers, and lovers of authentic vintage posters, this rare French modernist masterpiece commands a boardroom, gallery wall, or contemporary living space. For connoisseurs seeking investment-grade Art Deco with MoMA-collected prestige, this is an exceptional opportunity to own and display proudly.
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