Description
This stunning 1930s French advertising poster showcases the Bayard Fraisse clothing line from Grenoble, rendered in the bold, graphic style characteristic of Art Deco design. Signed by artist Alexandre and D.P.L., the poster features a striking composition of a gentleman in a vibrant orange-yellow trench coat—a masterpiece of color and form that exemplifies the era’s sophisticated menswear aesthetic.
The model’s confident posture and the coat’s dynamic angles convey movement and style, capturing the essence of interwar fashion marketing. Bayard Fraisse positioned itself as the choice for the modern, fashion-forward gentleman: “quick, smart, without hang-ups.” This original poster perfectly encapsulates that messaging, with the bold color palette and geometric composition drawing the eye directly to the garment’s tailored elegance.
The poster is linen-backed and in excellent condition—a true original vintage poster, not a reproduction. This is a museum-quality example of 1930s French commercial art and advertising design. The preservation mounting ensures long-term archival stability, making this piece both a striking decorative element and a serious collectible investment.
Condition & Authenticity:
This is an original vintage lithograph poster—professionally conserved, acid-free conservation-mounted, linen-backed, and in excellent condition. We guarantee the authenticity of all our posters, which include a Certificate of Authenticity. The Vintage Poster is IVPDA certified, serving collectors worldwide online 24/7.
Details:
- Original artwork — no reprints
- Professional conservation mounted — acid-free, archival quality
- Linen-backed — museum-standard preservation
- Secure 24/7 online ordering — add to cart and checkout
- Certificate of Authenticity included


Reviews
There are no reviews yet.