Description
Own a watershed moment in art and technology history—an original Andy Warhol 1968 poster featuring the legendary “Gaudy” pig campaign for RCA Color Scanner. This museum-quality vintage poster marks one of the first graphic artworks created using digital scanning technology. Archival linen-backed, Grade A condition, never displayed. A cornerstone piece for serious Pop Art collectors.
This is more than a vintage poster—it’s where Andy Warhol’s revolutionary creativity met the cutting-edge technology of 1968. Warhol himself finger-painted abstract flowers directly onto a live pig named “Gaudy” as photographer Irwin Horowitz documented the moment at J. Walter Thompson ad agency. The RCA Color Scanner transformed that live art into one of the first digitally-produced advertising posters in history.
The humorous slogan—”Pretty as a pigture, huh?”—captures Warhol’s signature irreverence while showcasing RCA’s technological prowess. Commissioned by Pioneer Electronics, this offset-lithograph (45.5″ x 30″) represents the pivotal intersection of fine art and corporate advertising during Warhol’s most influential years.
Collectors worldwide recognize this poster as investment-grade Pop Art. Its historical significance is amplified by its rarity, provenance references (Warhol Posters, 7; Weill, 627; PAI-LXXXIII, 485), and direct connection to a pivotal moment in digital art production. The Vintage Poster guarantees authenticity with every original vintage poster sold.
This first-edition original is archival-linen backed, Grade A condition, and never displayed—museum-ready for your collection.
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